Customer-Satisfaction Measurement & Management
Most of the times, organizations do not know about their exact placement in the market with respect to their competitors, in product-quality and in various service parameters. We independently conduct a comprehensive study to let our client know perception of customers on it and its competitors in attributes of product-quality & in various parameters of service-mix. The respondents are approached by us independently, without disclosing the name of the client, so as to gather unbiased responses. With our unique methodology developed over 3 years, the study gives unbiased & practical feedback to the client, highlighting strong/weak areas with respect to competitors. Besides product-quality & service-mix, we can also include pricing & commercial terms, promotions, distribution in the study.
We have carried out a number of such assignments, which have greatly benefited our clients.
We also carry out assignments on satisfaction-measurement for suppliers, employees, stakeholders
as well as for lost customers.
Our Strengths
- At T-CAS, we guarantee that the top management don’t just oversee the research, they actually do the work with the teams - from designing the research to delivering the results.
- Our customers admire us a lot. It is also reflected from the fact that we get projects one after another from our large clients. Put simply, our reason for being is to deliver high quality research program that delight our clients.
- There is real value in great mind working together to stimulate fresh thinking and look at things differently.
- In primary data collection, we focus on minimizing all non-sampling errors.
- In Secondary data collection , we do cross checking of secondary data from alternate secondary data source and/or by chain ratio method.
- In Data Analytics, we carry out comparison, validation & co-relation of quantitative data findings with qualitative data findings. We have a team of dedicated analytics professionals.
